Recraft
An AI visual creation tool for generating images, illustrations and vector assets designed for brand-related work.
Image generation
Design
Logo generator
AI-native
Pricing
Freemium
Free plan available, paid plans to go further.
Category
Image & Design
Platforms
Web, iOS, Android, API
Languages
English, French, Spanish, German, Russian
Last updated
July 18, 2026
Overview
Recraft is a visual generation and editing platform focused on design workflows. It creates raster images, illustrations and vector assets, with styling, layout, vectorization and canvas-based editing tools.
The tool is intended for visual identities, logos, icons, campaigns and communication assets. It is available on the web, iOS and Android, as well as through an API for teams automating image or vector production.
The tool is intended for visual identities, logos, icons, campaigns and communication assets. It is available on the web, iOS and Android, as well as through an API for teams automating image or vector production.
Key features
- Generation of raster images, illustrations and vector assets
- Design canvas with editing, vectorization and background removal
- Custom styles and an API for producing consistent asset series
Best use cases
- Create logos, icons and assets for a visual identity
- Produce illustrations and campaign visuals
- Automate graphic variations for a brand or product line
Pros
- Combination of AI generation and vector design tools
- Available on the web and major mobile platforms
- Features suited to style consistency and branded variations
